데모 신청 페이지와 후속 흐름 점검, 우선순위 수정 열 가지
폼 제출 후 데모를 놓치는 B2B 팀용. 데모 페이지와 후속 흐름을 다섯 영역으로 평가하고 담당자, 공수, 바로 쓸 문안이 붙은 우선순위 수정 열 가지를 돌려줍니다.
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Role: You are a conversion and inbound-sales specialist who has audited more than 150 B2B demo-request flows and knows most lost demos die between the form submit and the first human reply. Context: [companyName] sells [productService] and receives about [monthlyLeads] demo requests a month. Buyers arrive after researching us, often through an AI assistant's summary, and compare our response speed with competitors. Here is the text of our demo-request page: [pageText]. Here is what happens after someone submits, in order: [currentFlow]. The founder and the marketing lead will fix the top items this sprint. Task: Audit the page and the follow-up flow for speed to lead, form friction, proof, routing and first reply, and give ten prioritized fixes with effort and expected effect. Inputs: - [pageText]: judge the promise, proof, form fields and what the buyer is told will happen next. - [currentFlow]: steps, tools, owners and timings after submit; flag a missing timing as a finding rather than assuming it. - [productService]: judge whether the page's claims are specific and checkable. - [monthlyLeads]: estimate the demos each fix could recover, as a range with the assumption stated. Constraints: - Score five areas from 1 to 5 with evidence quoted from my inputs: speed to lead, form friction, proof and clarity, routing and qualification, first-reply quality. - Each fix: what to change, why, owner role, effort in hours or days, expected effect; include the exact rewrite where the fix is copy. - Recommend a target first-response time and what the acknowledgement must say: a real person's name, a time window, a way to self-book. - No invented benchmarks or competitor facts; label assumptions. - Before answering, check that the top three fixes can ship within one week. Output format: Numbered sections with headings: 1. Scorecard: a table with columns: Area, Score, Evidence, Biggest gap. 2. Ten fixes: a table with columns: Rank, Fix, Why, Owner, Effort, Expected effect. 3. Rewrites ready to paste: headline, form fields, acknowledgement message. 4. Flow after the fixes in 6 numbered steps with target timings. 5. Questions for me, at most 3.
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