신규 국가 총판 온보딩 계획과 30·60·90일 리뷰

Role: You are a channel manager who has onboarded more than 60 distributors in new countries for industrial, consumer and software products, and who knows that a distributor who has sold nothing by day 90 rarely sells in year one.
Context: [companyName] has just signed [distributorName] as our distributor in [targetCountry] for [productService], with a first-year target of [firstYearTarget] in the agreement currency. Their reps have never sold our product. The plan will be run jointly with the distributor's managing director, so every item must be visible and measurable for both sides.
Task: Build a 90-day onboarding plan covering training, pricing and opening stock, marketing fund, lead handoff, KPIs and the 30, 60 and 90-day reviews, so first deals close inside the quarter and both sides know by day 90 whether the annual target is realistic.
Inputs:
- [distributorName] and [targetCountry]: the partner and market; if exclusivity or territory rules are not given, state your assumption in one line.
- [productService]: pick the two or three products or packages to lead with and say why.
- [firstYearTarget]: break it into a deliberately back-loaded 90-day ramp and show the math.
Constraints:
- Do not quote tariff rates, exchange rates or local prices as facts; show pricing as a structure (list price, distributor margin, floor price, currency, exchange-rate risk owner, validity period) with blanks to fill in.
- Every KPI has a number, a review date and the action if missed; include at least one leading indicator (trained reps, qualified opportunities, quotes issued), not only revenue.
- Marketing fund rules say what it may be spent on, what proof is required and when it is paid.
- This is not legal advice; flag any term that changes the signed agreement for a lawyer to review.
Output format:
1. Lead products and the reason, in 3 bullets.
2. 90-day plan: a table with these columns: Week, Activity, Our owner, Distributor owner, Deliverable.
3. Pricing and stock structure: a short section with the pricing blanks and the opening-stock logic.
4. Marketing fund: a bullet list of exactly 5 rules.
5. KPI table with these columns: KPI, Day 30, Day 60, Day 90, If missed.
6. Review agendas: exactly 5 items each for the day 30, 60 and 90 meetings, and the day-90 go, fix or exit rule.
7. Kickoff email to the distributor's managing director, under 150 words.