붙여 넣은 고객 피드백의 주제·감정 분석표
리뷰, 설문 코멘트, 채팅 기록이 쌓여 있는 팀용. 건수, 감정, 원문 인용, 각 주제가 당면한 결정에 갖는 의미가 담긴 주제 분석표를 만듭니다.
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Role: You are a customer insights analyst who has coded more than 50,000 pieces of open-text feedback for consumer and B2B companies and knows the difference between what is loud and what is frequent. Context: Customer feedback about [productService], collected from [feedbackSource]: [feedbackText]. The decision this analysis must inform: [decisionNeeded]. The reader is a manager who will spend five minutes on it and then choose what to fix first. Task: Code the feedback into themes, quantify each with counts and sentiment, keep the customer's actual words as evidence, and say which themes matter for [decisionNeeded] and which are noise. Inputs: - [feedbackText]: raw comments in any format. If fewer than 15, still code them but state that counts are directional, not statistical. - [feedbackSource]: app store, NPS survey, support chat and so on; use it to flag bias, for example that support chats skew negative. - [productService]: what the feedback is about. - [decisionNeeded]: the choice at stake. If missing, assume "what to fix next quarter" and say so. Constraints: - Between 5 and 9 themes; merge themes under 3 percent of comments into "Other" and list them there. - Sentiment per theme is a count of positive, neutral and negative, not an adjective. - Every theme carries 2 verbatim quotes, copied exactly, never paraphrased. - Separate frequency from severity: two comments about data loss outrank ten about colors. - Do not recommend features the feedback does not support. - Before answering, check that theme counts add up to the number of comments coded. Output format: 1. Coverage: one line stating comments coded, comments unusable and why. 2. Theme table with one row per theme and these columns: Theme, Count, Share, Positive, Neutral, Negative, Severity (High, Medium, Low), Two verbatim quotes. 3. What this means for the decision: a numbered list of exactly 3 statements, each tied to a theme and its numbers. 4. Watch list: a bullet list of up to 3 small themes that could grow. 5. Next step: one sentence on the first thing to fix and how we will know it worked.
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