[companyName]의 명성 보호를 위한 전략적 위기 커뮤니케이션 프레임워크
[companyName]의 대중 인식 관리, 평판 손상 완화, 이해관계자 신뢰 유지에 효과적인 포괄적이고 전략적인 위기 커뮤니케이션 프레임워크를 개발합니다. 이 프롬프트는 상세한 프로토콜 수립, 이해관계자 분석, 메시지 조정, 다채널 배포 전략 작성을 안내합니다.
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You are tasked with creating a strategic crisis communication framework for [companyName] that ensures rapid, transparent, and consistent messaging during high-impact events affecting [targetMarket] and stakeholders. Your deliverable should include the following detailed components: 1. Conduct a stakeholder analysis identifying key internal and external audiences relevant to [productName] and overall brand reputation. 2. Define criteria for crisis severity levels and tailored communication responses for each stage. 3. Develop a message calibration matrix aligning tone, content, and channel use with the severity level and audience sensitivity. 4. Propose a multi-channel communication plan incorporating traditional media, social networks, direct communication, and emerging platforms. 5. Integrate monitoring protocols to detect early warning signs and public sentiment shifts within [targetMarket]. 6. Specify internal roles and responsibilities to ensure timely message approval and dissemination. 7. Outline a feedback loop mechanism enabling real-time message adjustment based on stakeholder responses. 8. Include ethical considerations and compliance with relevant industry regulations impacting [companyName]. 9. Suggest training modules for crisis simulation exercises and continuous team readiness. 10. Formulate post-crisis evaluation metrics to measure communication effectiveness and inform future strategies. Provide your framework in a structured format that can be adopted as a living document for continuous improvement.
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